Dave Scott, Evil Genius Games, currently the Vice President of Global Marketing Strategy and Operations for Amazon Web Services(AWS), controls a massive $2B marketing budget. He brings over 25 years of seasoned experience leading marketing initiatives within expansive and mid-size companies. His adeptness in customer acquisition, digital transformation, and brand marketing has established him as a recognized leader and expert.
Throughout his illustrious career, he has held high-ranking executive roles at leading public corporations, including Twitter, T&T, Peoplesoft, Honeywell, and General Electric. This diverse corporate background is complemented by his active participation in multiple venture-capital-backed startups. He is an executive and a serial entrepreneur who has successfully started and sold three venture-backed companies. This dual perspective of corporate leadership and entrepreneurial vigor infuses a dynamic, growth-oriented approach to all his professional endeavors.
Beyond his corporate roles, he is an independent board member for the CM Group and serves on the alum board of his alma mater. His previous board engagements have spanned notable organizations such as Goodwill, the Boys and Girls Club of Seattle, and the Data Marketing Association (DMA),where he has contributed significantly to their strategic growth and outreach initiatives.
His scholarly contributions further illustrate his Profound passion for marketing. He is the author of two Harper Collins best sellers, "The New Rules of Lead Generation: Proven Strategies to maximize Marketing ROI" and "The Essentials of Small Business Marketing." These works have been pivotal in shaping contemporary marketing strategies and practices. Additionally, he shares his expertise by teaching digital marketing courses at San Diego State University and UC Berkeley's Haas Business School. As a respected speaker, he regularly addresses audiences at international conferences, offering insights into the evolving digital marketing landscape.
His consulting prowess is equally notable. As an expert consultant, he has advised numerous businesses, helping to refine the irgo-to-market strategies and enhance their overall market presence. This role has allowed him to directly impact the marketing strategies of several organizations, tailoring approaches that leverage both traditional and digital marketing techniques to foster business growth and customer engagement.
To know more visit the links below:
https://evilgeniusgames.com/
https://scottonmarketing.com/
https://davescottevilgeniusgames.com/
https://davescotteverydayheroes.com/